The Civic Center CBD Gets a New Identity and Logo for Marketing the Neighborhood

The Civic Center CBD’s staff and marketing committee have been working with Rob Duncan of the local design firm, Dowling | Duncan, to create a new logo and identity for the Civic Center CBD and neighborhood.

If you conduct a search for the SF Civic Center, you will find maps that show an outline of the neighborhood. Duncan then uses that shape as a mark, one that is organic to the neighborhood, in our logo. This logo can be used in several ways, giving the CBD many options for future projects.

In the future, you will see that mark in use in other applications as we are having street pole banners produced thanks to the generosity of AAA Flag and Banner and Another Planet Entertainment.

The Civic Center CBD appreciates the great work that Dowling | Duncan has donated to us, and we hope you like the new banners when they are installed.

About Dowling | Duncan

With offices in both the UK and the US, multidisciplinary design studio Dowling Duncan offers a collective experience of over 30 years in the industry. Our aim is to deliver appropriate and engaging work, solving problems with intelligent ideas whilst exploring the possibilities of creativity and craft.

It is an approach that has attracted commissions from clients both large and small – from boutique businesses and start-ups to multinational corporations. Regardless of size or location, all our clients benefit from the same passion, commitment and attention to detail, as well as the pooled resources offered by our three offices.

Our approach has also enabled us to build a directory of effective, award winning work across a range of design disciplines: from books, brochures and point of sale, to packaging, signage, websites, corporate identities, environments, trade shows and architecture. We encourage creative collaboration and, thanks to a network of experienced copywriters, photographers, illustrators and manufacturers, we can ensure that every aspect of a project is addressed with equal care and attention.